David W. Burge is the CEO/Founder of Lead Dog Advertising. He has over 20+ years of experience generating quality leads for his clients. He has been on the cutting edge of Direct Response Advertising and has worked with clients such as Bowflex, Career Education Corporation, Jack LaLane Power Juicer, Kaplan University, and Phillips Electronics. Starting out in traditional advertising with DRTV, Radio and Print, David has a strong foundation in all things marketing. If he can track it, he can make it work. David has become an innovator in social media marketing helping companies, large and small, maximize their marketing efforts.
In 1994 David started working for a small start up agency in Kansas City. What started in a basement with 5 employees became the largest agency in Kansas City in just 6 years. David cut his teeth working in the for-profit education field. He got into the digital world before Yahoo! and Google were even a household name. Seeing the potential of the internet, he was heavily involved in launching their internet marketing division in 1998. This is where he met his future wife and love of his life, Rebekah.
David’s passion for helping people drove him to help these schools enroll students. Prior to this he worked in the Juvenile System and knew the key to breaking out of the cycle of poverty was education. This is what drove him in the early years. In 2000 David, his wife and soon to be business partner, Rebekah and their two boys moved to the Pacific Northwest. Soon after, they launched Lead Dog Advertising.
David has enmeshed himself in the inner workings of Social Media Marketing. He has been a disciple of the “Social Media Guru’s” taking the best parts of their systems and combining it with the tried and true systems he’s developed over the years. David gets a smile on his face when he thinks how the Direct Response Marketing industry has come full circle and the principles developed by the Ogilvy Agency in the 1960’s are now the principles that flourish within social media today.
When David is not improving his clients ROI you can find him on the football or baseball fields coaching and working with the youth at his church. David loves working with young people and showing them how to accomplish their goals. He has had the privilege of coaching his two favorite athletes, his boys, all the way through High School.